Go Green With Eco Friendly Promotional Products

With so many products on the market, we have become a society of excess. Not only is this unnecessary, it is wasteful. The greediness of today could lead to planetary problems for future generations. By selecting eco friendly promotional products, companies can do their part to conserve environmental resources and promote recycling.

Reusable shopping bags are popular eco friendly products seen at grocery stores and malls. Large retailers are jumping on the trend and even small towns sell these bags to raise money for downtown development. Organizations often choose these custom promotional products because they are low-priced and some styles are made partially from recyclable materials.

Traditional flashlights are powered by electricity or disposable batteries, both wasteful from an environmental perspective. Hand-powered flashlights are eco friendly promotional products because they feature recyclable batteries and an in-unit charger. The user simply squeezes the handle to charge the batteries when the two powerful white LED lights begin dimming. This small flashlight features a wrist strap for easy carrying.

Crank-powered weather band radios that use rechargeable batteries are eco friendly products designed for golfers, boaters, and others who enjoy outdoor activities. Users operate the wind-up mechanism to charge the batteries and they listen through the speaker or attach their own headphones. The company logo is silkscreened on the front of the radio beneath the band area. Promotional items like these are suitable for holiday gifts and welcome presents for new clients.

Eco friendly promotional products can be found in categories from office items to kitchen products. More businesses are incorporating these into marketing efforts. It is a guilt-free way to advertise the company because the items are either made from recycled materials or designed to be reused. Customers tend to appreciate these products much more than items they must discard after using once.

Popular Trade Show Giveaways For 2012

A new year ushers in new trends, especially in the promotional products arena. As a company begins implementing its 2012 marketing strategy, the consideration becomes how to promote itself. Trade shows offer exposure to large audiences and trade show giveaways make a memorable impression on attendees. Marketing departments should consider some of the most popular promotional items for 2012.

Clothing items are promotional products that anyone can use. Exhibitors who offer hats, shirts, or sweatshirts are always popular with the crowd. Zip-up ripstop jackets are one of the newest trade show giveaways to hit the market. Some versions feature a hidden hood designed for windy or rainy days. These jackets are popular because they can be folded compactly into a suitcase or even an overnight bag.

People seem to have more “stuff” these days, which means they are carting more things around with them. Zippered totes are perfect trade show promotional items because they immediately serve a purpose. Attendees can use their tote to carry around documents from presentations and to store other promotional items they receive. Exhibitors love to see their bags “walking around” the trade show floor.

Trade show giveaways have expanded into unique sectors like baby products. Imprinted juice cups, sand pails, pacifier holders, and even baby bottles are available. Baby bibs are promotional products that baby will wear at home and while dining out at a restaurant. Moms will love picking up an imprinted diaper bag and wipe holder from the trade show booth.

Trade show giveaways are not what they used to be. These promotional products serve functions previously reserved for privately branded items. Marketing employees should consider the newest trends to determine the best trade show giveaways for 2012. Being the most popular booth on the trade show circuit should make 2012 a banner year.

Custom Coffee Mugs That Capture Attention

Custom coffee mugs have been popular promotional items for years. During this time, their functionality has remained the same but their style has been completely overhauled. Marketing and promotion employees who have avoided using these items for appearance reasons may want to reconsider. Current versions feature modern lines and fashionable colors.

Rounded custom coffee mugs do not have the sharp angles of traditional versions. Instead, they feature a circular bottom, which may be highlighted by a contrasting color to accent the area. Using the same color for the rim and base, and one that complements the corporate logo, creates a coordinated look. Laser engraving or a four-color process may be available for the print area.

Some of the newer personalized coffee mugs are much larger than original styles. A 16-ounce mug holds two cups of hot or cold beverage, eliminating the need for a refill at the coffee pot. Blue, black, and red are a few popular mug colors and some mugs are white on the outside with color on the interior and the handle. There are even versions that feature an animal print band of color around the drinking area.

Double walled porcelain cups with lids are an alternative to the wasteful Styrofoam and paper versions. These customized coffee mugs come in different colors, with front or back imprinting or wrap print. The silicone lid can handle high temperatures, keeping beverages contained safely during transport. There will be no worry of spilling and drivers can enjoy a hot beverage on the way to work.

Contemporary custom coffee mugs like these are designed to capture attention. Reusable promotional items consider the environment while advertising the company. After reviewing the various styles, sizes, and colors available, the corporate marketing team can decide whether mugs are good choices for upcoming promotional efforts.

Choosing Imprinted Promotional Products For Your Business

There are so many imprinted promotional products to choose from that it can be difficult to decide. A marketing department wants to promote the company in every way possible. This makes it easy to get carried away during the shopping process. A wiser approach takes the corporate budget and marketing goals into account.

Identifying The Best Promotional Marketing Products

After determining how much money is available to spend, think about the objective of this marketing campaign. Will the imprinted promotional products be used to promote an event? If so, choose one or more items that are relevant to the event such as golf tees or balls for a golf outing or auto accessories like tire pressure gauges and license plate frames for an auto show.

For generic campaigns, eco-friendly or health-related items show the company cares. For example, business promotional products like reusable tote bags or travel mugs made from eco-friendly materials support the recycling chain. Personal care items such as first aid or sunburn kits, wet wipes, and hand sanitizers help prospects and customers stay healthy while promoting the business. Travel-size kits and keychain style sanitizers make these products convenient to carry.

Promotional Marketing Products And Your Audience

Promotional marketing products should be practical for the target audience to use. Distributing fitness-themed business promotional products is not a smart idea if the recipients are not athletically inclined.
Sunglasses and umbrellas are ideal for prospects and clients who spend time outdoors. USB memory sticks are suitable for business travelers and memo pads and sticky notes are great for anyone who spends time in the office.

Keep things simple but take advantage of trends like technology. Memory sticks are one of the hottest imprinted promotional products right now, as are computer accessories, laser pointers, and trendy looking water bottles. Select several unique and affordable items, imprint the company logo on them, and distribute them throughout the year.

Imprinted Promotional Products That Withstand Harsh Weather

Another winter will soon be upon us and meteorologists are predicting a harsh one in certain regions. We can never be too prepared for inclement weather because it seems that the snow shovel or ice scraper breaks when it is most needed. Companies recognizing this often distribute imprinted promotional products during cold weather months.

Whether we see them at a trade show or at the checkout counter of the local service station, we usually pick up imprinted promotional items like a mini ice scraper, tire pressure gauge, or window squeegee. Companies advertise their business on these very functional winter accessories. This makes us think of them when we need help they can provide.

Imprinted promotional products like auto emergency kits save us loads of frustration when we are stranded on the side of a snow-covered road. These custom promotional products come in the form of personalized cases that include jumper cables, a flashlight, and tire inflator. The case is small enough to stash under a seat or in the trunk of the car.

Even if our car does not need a fix, we might, making imprinted promotional products like an emergency kit another appreciated gift. The sturdy plastic case can be stored in the car and with its waterproof gasket, can be used on a boat during summer. Inside are bandages, antiseptic towelettes, first aid cream, scissors, first aid tape, gloves, a flashlight, a first aid guide, and a distress flag.

When winter turns to spring, we may be outside using imprinted promotional products, like a car wash kit. Inside a large plastic bucket imprinted with a company logo are two sponges, a scrubber, and a washing and buffing mitt. Companies that provide us with these imprinted promotional items want to win our business and think functionality when doing so.

Stylish Homewares As Xmas Gifts

Time flies and as we turn our attention from Halloween, it is time to start thinking about Christmas. When brainstorming corporate gift ideas for clients, prospects, and employees, think personalized gifts designed for home use. People like the custom touch that personalized corporate gifts provide and they can always use more household items.

Personalized corporate gifts have finally made their way into the home, to the delight of many people. Recipients like these stylish and functional gifts much better than the typical calculator, clock, and flashlight. Housewares will be used on a regular basis, not throw into a drawer. Each time they use the stylish item, they think of the sender. Friends and family see the item on display and often wish they received something so nice from their associates.

Everyone can use a good knife set, so many companies gift customers with a knife block. The company name is imprinted on the block in a noticeable, yet unobtrusive way and various sizes of knives are included. For the masters of the barbecue grill, personalized corporate gifts like a deluxe barbecue set are perfect. Recipients can flip, prod, and baste until their heart is content.

Coffee is always popular, making personalized gifts like a coffee vault a winner. This product features an internal porcelain humidor and hygrometer on the top lid. Businesses can create a gift basket that includes a coffee vault, a few mugs, and coffee beans in various flavors. Sweet treats like biscotti or scones can be added for an extra touch.

Fondue has made its resurgence in recent years, making unique corporate gifts like a fondue set more popular. People probably do not have personalized corporate gifts like this, ensuring that the sender stands out from the competition. A bamboo steamer set is another unique gift that people can use throughout the year.

Imprinted Bags As A Useful Promotional Tool

Every company wants to maximize the amount of times their logo is seen per day. However, e-mails can be deleted, radio stations can be switched off, and flyers can be avoided, so what’s the most effective and cost-efficient form of advertising? Consider this: everyone needs a bag for something. By getting imprinted bags with company logos on them, advertising a business is made simple.

Students, businessmen, teachers, and everyone in between uses a computer nowadays. Many people transport their laptops with computer bags every day, traveling public transportation, busy hallways, and crowded streets. Imprinted bags for computers are an extremely effective way to provide a service to a potential consumer and get a business logo seen by as many people as possible.

If a student or professor does not use a computer bag, then surely he or she uses a backpack. Imprinted backpacks are the ideal promo products, especially if the promoter is aiming to grab the attention of a certain demographic. Backpacks are just one more thing students have to purchase that they can barely afford, so with company-logo imprinted bags, businesses can get on their consumers’ good sides while also advertising their service.

Sports bags are widely used as well. It is not uncommon for businesses to sponsor a team, so athletes will be glad to show off an athletic bag with a respected company’s name on it. What is even better is that large groups of fans will see these imprinted bags as well, making sports bags an ideal for advertising a business to a maximized audience.

There is no better way to appeal to an extremely specific or extremely general audience than by utilizing imprinted bags. There is a type of bag for every type of person, so an advertiser has quite a few styles from which to choose. They are useful to customers and will draw in the attention of plenty of consumers.

Promoting A Business With Imprinted Promotional Products

Marketers are responsible for ensuring that a business is not wasting money on useless promotional marketing. Freebies with business logos that are handed out to consumers will immediately find their way to the trash can if a consumer feels they are impractical, and this is a waste. Sensible imprinted promotional products are the most effective way of advertising a business.

One of these ideal advertising ideas is the fleece throw blanket. These come in a variety of colors and are available to have a business logo embroidered directly onto them. Comfy blankets are one thing no house can have enough of, so as a freebie, no one would pass up the chance to get their hands on one. They will be kept around for years, and thus, they are the perfect imprinted promotional products.

Imprinted promotional products are perfect when they could be otherwise expensive but serve a practical use as well. This is true of the wind-up weather radio and flashlight set or even the 58 piece first aid kit.  Every home should be prepared for power-outages and other disasters, so consumers are more than likely to have a desire for these products. Meanwhile, the fact that they are quality, practical tools will allow the customers to make a positive association with the promo products and the company name.

Furthermore, folding umbrellas are unique imprinted promotional products. Like the products mentioned before, they serve a practical purpose, even more so than a t-shirt or hat. Therefore, it is likely that the consumer will have this product for years to come and use it frequently, so the benefits really apply to the business.

Going practical is the best strategy for deciding which imprinted promotional products to use as advertising giveaways for a company. Certain products can be seen as excessive and its use will be short-lived. Thus, it’s important to decide what a customer might really use for an extended period of time, such as blankets and umbrellas.

Custom Imprinted Promotional Products Are Effective

Custom promotional products or imprinted promotional products whichever term is preferred, you know that these items are effective. Many companies provide high-quality promotional items and consumers love to receive them for free. They always use them and tell their friends about how the company values its customers.

More companies are offering items that correspond with the latest trends which consumers love. Many are into the fitness craze these days, products like customized pedometers help track miles. Combining the pedometer with an FM radio will be a perfect product as they walk around.

Golf shoe and glove bags are perfect for the organized golfer. Golf-themed gift packs offer up nicely as contest prizes.

Recycled shopping bags are great gift offers and provide the company with good advertisement whenever the customer is shopping at the market.

An auto adapter for USB-powered devices is very helpful during a long car ride. Road warriors love these products. While cell phones can do many things these days, busy individuals don’t have time to search for the calculator feature. Thus, offering them with a combo calculator and sticky note case so they can do computations and make quick notes is a great tool.

The smallest of consumers will not be left behind when it comes to promotional products either. Even a toddler can sip on a baby bottle imprinted with a company logo. There are also bibs, rompers, and pacifiers for babies. “Big kids” love imprinted two-handled sippy cups and any school-aged child will take a kid’s cup to soccer or gymnastics practice.

Water bottles are reasonable and reusable promotional products. BPA-free imprinted bottles are beneficial to customers for them to stay hydrated while on a hike or at the beach. There are bottles designed to fit in bike holders and others feature carabiner clips for attaching to a backpack.

Eco Friendly Promotional Products to Go Green.

Many eco-friendly promotional products serve as business promotional items by having an imprinted company logo. This also promotes that the business believes in conserving our planetary resources. This kind of advertising gives positive implication and would encourage nice recommendations from existing customers.

Jar openers are one of the handiest devices because they are useful.  They cost less than one dollar each and are constructed from post-consumer recycled tires.  They’re a smart alternative for any business. The imprint area is huge and both sides are available. Select from designer colors like navy blue, teal, silver, and gold if the basic black or white will not cut it.

Calendars made from recycled paper are also an excellent choice. The covers are made from 100 percent recycled material and the wire binding is recyclable. Journals come with recycled pens and are available for under $6.00 each. If you need extra pens, they are available in different colors and styles with single and multiple color imprints available. Organic materials make the majority of the pen biodegradable.

Recycled and collapsible trash cans serve many purposes in addition to being refuse holders. They hold laundry, blankets, essentially anything that needs holding or storing. Consumers will find these very functional while noticing the company logo on the product. Compostable and biodegradable lawn and leaf bags take the company name outdoors. A four-color imprint makes any company logo stand out on these 30-gallon bags.

Consumers will be attracted to cotton and canvas totes, because they make a great beach bag overnight tote, and baby bags for as low as $8.50 each. The package comes with a 14-ounce tote with a zipper closure, contrasting color handles and bottom. The company logo is screen printed on the front pocket and an embroidery area is available on the back. If a more business-friendly bag is desired, consider the recycled messenger bag with multiple compartments and organizer sections.

Using environmental friendly products should pay off when it comes to customer word of mouth.